Visionary Marketing & PR

Social Media Marketing is the process of marketing a business or website by interacting with existing or potential customers through popular social networking websites and online communities. The intention is to drive large amounts of traffic and exposure to the target site. Social media services include making rss feeds available and embedding popular social network share buttons on your business blog or website. Some of the most popular social media websites include digg.com, stumbleupon.com, youtube.com, reddit.com, and twitter.com.

What does Social Media have to do with SEO?

Search engine rankings are a secondary result of viral content that reaches the right influencers - if executed properly, a successful social media campaign will boost search engine rankings significantly. As an SEO and social media marketing company, Visionary Marketing & PR combines both to increase the successfulness of your website.

To put it another way, think of a search engine's job as summarizing what the web is talking about in the form of search engine listings. If people are talking about and linking to your website, then a search engine will want to rank your web page(s) high on their listings. The purpose of a social media marketing company is to expose your site's content to a large audience thereby increasing the chances that people will begin talking about and linking to you - and so search engines will begin to make your site's content more visible.

What are the benefits of Social Media Marketing services?

A social media marketing agency can bring several benefits, including but not limited to:

• Increased Traffic
• Branding and Exposure
• Increased Subscribers
• Inbound Links
• Higher Search Engine Rankings
• Relatively Low Cost But High Return Activity

Here is a partial listing of types of social media and social networking tools:

• Blogs and Micro-Blogs
• Online Surveys and polls
• Online Videos (i.e., YouTube channels)
• Article writing and publishing
• Social Networks (i.e., Twitter, LinkedIn, Facebook, Google+)

Managing your social identity includes the following components:

• Social Media and Search Engine Optimization
• Monitoring Your Online Reputation (i.e., Google Alerts)
• Social Media Profile Set Up and Management